Iana

Pugachova

Web3 & AI Strategist | Ecosystem Builder | Growth & Marketing Leader | Driving Innovation, Community, and Scalable Impact

Iana

Pugachova

Web3 & AI Strategist | Ecosystem Builder | Growth & Marketing Leader | Driving Innovation, Community, and Scalable Impact

Hi I’m Iana, Global Ecosystem and Growth Marketing Strategist

I build and scale Web3 ecosystems through storytelling, strategy, and community. I’ve led large-scale hackathons with thousands of developers, curated global events, and grown highly engaged communities.
As part of the ICP ecosystem, I directed regional HUBS, aligned global operations, and built an incubation program that supported 30+ startups. My focus: connecting people, ideas, and innovation to drive real adoption and sustainable growth.

Impact

Managed events from 20 to 6,000 attendees, with over 18,000 Luma registrations.

Organised/ Managed the largest Web3 Hackathon in 2025 – World Computer Hacker League – with 11,770+ developers participated

Curated/Coordinated diverse media initiatives achieving over 23M+ engagements

Curated/Delivered high-energy ecosystem activations such as Town Halls, AMAs, and workshops, driving engagement and visibility across global communities with over 30,000 calendar subscribers

Managed and supported 24 ICP HUBS around the globe, scaling adoption, mentoring local teams, and strengthening the ICP ecosystem through strategic coordination and community engagement.

Scaled the developers’ newsletter audience to 19K+

70,000+ Followers acquired through Content Strategy & Production

Led the planning and execution of multiple global events, generating 18,000+ participant signups

Developed and curated an incubation program, successfully onboarding 30 startups

Public Speaker

Featured as a speaker at various conferences and ecosystem events.

Contact

Looking to scale your ecosystem/project or business? Connect with me!